“I got a job as an apartment leasing agent in college because I wanted the free rent. Little did I know that a lifelong career in real estate would be sealed at that moment.” Through mergers and acquisitions of the company that owned that first apartment complex, Lisa became a Vice President with Asset+ Corporation out of Houston overseeing the management and disposition of REO and investor-owned commercial and residential real estate assets in Texas, Louisiana, and Florida. A move to the East Coast to be closer to family fueled her entrepreneurial spirit and she began helping real estate agents, teams, and brokerages increase recognition and market share by building their brand with marketing strategies and state of the art technology. BRG was one of those companies and she was asked to serve as the Marketing Director for them exclusively to oversee all marketing and branding efforts.
Helping this small brokerage grow from a startup to the #1 independent real estate brokerage in the Grand Strand area is one of her most fulfilling jobs to date. As BRG begins an aggressive expansion into the Southwest regions of the United States, she’ll be working to oversee the brand and marketing efforts in several new areas and help guide the company’s growth strategy. Settled along the water in sunny southwest Florida, investors and friends started reaching out to her for help with the sale and acquisition of their own properties in the area. Starting the Broussard Group at BRG alongside her daughter, Kelsey seemed a natural step. Kelsey’s first job in real estate started off when she was about 13. Working in exchange for ice cream, she helped restock her parent’s real estate magazine in boxes all over the Carolina coast. Kelsey studied at Texas State before she started a career in marketing herself. She took the freedom that came with working online and used it to travel the world and start her own travel company. Fast forward a few years later, Kelsey decided she was ready to call the sunshine state her home, and Lisa and Kelsey decided it was time to start The Broussard Group. If you’re interested in making the idyllic coastal lifestyle of southwest Florida part of your plan, we’d love to help!